PRIVACY POLICY

1. Introduction
Welcome to Green Escape (“we”, “us”, “our”, or “the website”). We are committed to protecting your privacy and handling your personal data with transparency, respect, and integrity. This Privacy Policy outlines what information we collect, how we use it, and your rights under UK data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. By using our website, you agree to the terms of this Privacy Policy.
2. What Data We Collect
We only collect personal data that is relevant and necessary for providing you with tailored travel recommendations and improving your experience on our website. The information we may gather includes:
Contact Details – such as your name, email address, and phone number, if you voluntarily submit them through our contact form or newsletter sign-up;
User Preferences – including interest in specific hotel types (honeymoon retreats, design hotels, etc.);
Technical Information – such as your IP address, browser type, operating system, referring URLs, and activity on the site (collected via analytics tools);
Cookies and Tracking Technologies – that help us understand how visitors interact with the site and customise your browsing experience.
We do not collect sensitive personal data (e.g., health information, religious beliefs) through this website.
3. How We Use Your Information
Your data is processed for the following specific purposes:
To provide informative content about premium hotel experiences across the UK;
To respond to your direct inquiries or feedback submitted via the site;
To send you newsletters or promotional offers, only where you have given explicit consent;
To enhance user experience, analyse website traffic, and improve functionality;
To ensure the security, performance, and compliance of the site.
We do not use your data for profiling, automated decision-making, or resale.
4. Legal Basis for Processing
We process personal data under one or more of the following lawful bases as defined by UK GDPR:
Consent – where you have clearly agreed to our use of your personal data;
Legitimate Interests – such as improving site performance or responding to queries;
Legal Obligation – when required to comply with UK law.
5. Data Sharing
We do not sell or rent your personal data to any third party. Your information may only be shared:
With trusted service providers who assist us in operating the site (e.g., analytics or email marketing platforms) under data processing agreements;
If required by law, court order, or governmental request;
With hotel or travel partners, but only when you explicitly request such a connection.
All external partners are required to comply with UK GDPR obligations.
6. Cookies and Analytics
Our website uses cookies to personalise your browsing experience and gather anonymised analytics. Cookies help us:
Understand which hotel categories attract more interest (e.g., art hotels);
Track general site performance (e.g., page load times, bounce rate);
Remember your language or preference settings.
You may disable cookies in your browser settings at any time. For full details, see our Cookies Policy.
7. Data Security
We apply strict security protocols to protect your data from loss, misuse, or unauthorised access. This includes:
Encrypted SSL connections;
Access control and data minimisation;
Regular site monitoring and vulnerability checks.
While no system is ever completely secure, we take every reasonable measure to ensure your information is handled responsibly.
8. Your Rights
Under UK data protection law, you have the right to:
Request access to the personal data we hold about you;
Request rectification or correction of inaccurate data;
Request erasure of your data (right to be forgotten);
Restrict or object to processing of your data;
Request a portable copy of your data in a digital format.
You may exercise these rights at any time by contacting us at [email protected]. We may need to verify your identity before fulfilling certain requests.
9. Data Retention
We retain your personal information only as long as necessary for the purposes set out in this policy. Newsletter subscribers can opt out at any time. Technical data used for analytics is stored in anonymised form and retained no longer than 26 months.
10. Updates to This Policy
We may update this Privacy Policy from time to time to reflect changes in law, technology, or our services. The most current version will always be available on this page, with a “Last updated” date below.
Your continued use of the website after updates constitutes acceptance of the revised policy.
11. Contact Us
If you have any questions, concerns, or requests related to this Privacy Policy or your data, please contact us:
Green Escape
Address: 29 Baker Street, London W1U 8EJ, United Kingdom
Phone: +44 20 3893 4712
Email: [email protected]